Dealight is an AI tool for LinkedIn sales that works through a virtual assistant called Ray. It takes over repetitive prospecting and warming tasks so sales reps can focus on qualified conversations and closing deals instead of manual outreach.
Ray: AI for LinkedIn outreach
Ray reviews your profile and target audience to identify relevant leads and run personalized outreach. Messages are adapted to the recipient’s profile context, helping reduce the “mass blast” feel and improving reply rates. It also supports ongoing communication, from the first touch to a gentle handoff toward booking a call.
Sales funnel automation
Dealight helps expand your pipeline without manually managing every step. You define audience criteria and conversation scenarios, and Ray:
- Runs outreach sequences
- Tracks replies
- Continues dialogues
- Flags warm leads for follow-up
Metrics for scaling
Dealight focuses on measurable pipeline growth. The interface lets you track campaign performance, including:
- Number of contacts
- Reply rates
- Conversions by campaign
This makes it easier to scale LinkedIn outreach and quickly compare different messaging strategies.

