HubSpot

HubSpot is a platform for automating marketing, sales, and customer support. It brings contact management, email campaigns, analytics, and service tools into a single interface, with separate workspaces for marketing, sales, and support.

A free CRM is available with core features, while advanced capabilities—including AI-powered tools—are offered on paid plans.

What you can do with HubSpot

• Manage contacts and deals in the CRM
• Create and automate email campaigns
• Track performance with built-in analytics and reporting
• Support customers with service and help desk tools
• Use AI to analyze customer data, improve outreach, and streamline support

Who it’s for

• Small businesses that need a unified CRM and marketing toolkit
• Larger teams managing high volumes of leads and customer requests

Integrations and learning

• Connect third-party apps through HubSpot integrations
• Learn the platform with video tutorials and courses from HubSpot Academy