Roundabout

Roundabout is a platform that streamlines work with micro-influencers, helping brands and agencies find relevant creators and manage campaigns in one place. It supports discovery across 100+ niches and provides tools to organize outreach, track execution, and measure results.

What it helps you do

• Find micro-influencers by niche and geography
• Manage influencer campaigns from search through performance tracking
• Generate automatic reports to speed up campaign analysis

Product notes

• No upfront entry fee to get started
• Intuitive interface designed to keep workflows in a single window
• Updated filtering improves precision by niche and country
• Reporting tools were expanded in the latest update
• Limited external integrations may require manual data handling in some cases

Roundabout is a fit for marketers, agencies, and brands looking to reduce routine work and control influencer spend while keeping campaign analytics organized. Expect a learning curve as you get familiar with the feature set, and plan for occasional manual uploads if you need data from tools that aren’t integrated.