Winware

Winware automates B2B audience research using AI moderation and analysis, with a focus on verified respondents sourced from LinkedIn.

Verified B2B respondents from LinkedIn

Recruiting is built around LinkedIn profiles. You define your target audience, and Winware matches you with professionals whose roles and experience are tied to real profiles—reducing the risk of fake responses and irrelevant surveys.

• Target audience definition based on roles and experience
• Respondent selection linked to real LinkedIn profiles
• Higher-quality feedback for product and customer experience research

AI moderation and insight synthesis

Interviews and surveys are guided by an AI moderator. The system asks follow-up questions, surfaces motivations and barriers, and then turns raw responses into structured findings.

• AI-led follow-ups to clarify answers
• Summaries, key quotes, and topic-based segmentation
• Structured outputs for product and research teams

Built for product and marketing teams

Winware is designed for product managers, researchers, and B2B marketers who want to spend less time on manual analysis and more time on decisions like hypothesis validation, feature prioritization, and positioning updates.