Insights Copilot is an AI agent for social media listening that turns millions of online conversations into ready-to-use consumer insights in seconds. It analyzes data from digital platforms and helps marketers, analysts, and researchers answer key business questions faster.
Analyze millions of mentions without manual work
Instead of spending hours on exports and spreadsheets, Insights Copilot automatically identifies trends, shifts in brand perception, and the main drivers behind discussions. It surfaces both quantitative and qualitative insights, showing not only what is happening, but also why.
Context for marketing and research
The tool helps clarify the context behind conversations, including reasons for rising or falling interest, emotional tone, and topics that resonate with audiences. This is useful for brand and consumer insights teams, agencies, and social intelligence specialists.
Faster reporting and decision-making
Insights Copilot doesn’t replace analysts—it reduces repetitive work such as initial analysis, pattern finding, and drafting baseline takeaways. As a result, reports come together faster and marketing and communications decisions can be based on more complete, up-to-date data.
