Exie is an AI assistant for Instagram Direct that helps turn incoming messages into sales. It automates routine customer conversations so businesses can reply faster, capture more leads, and improve conversion from chat.
Sales automation in Instagram Direct
Exie handles customer inquiries 24/7 and replies in a natural, human tone in 100+ languages. You can describe your business and offers in plain text, and the assistant adapts its conversation flows to match.
Built for e-commerce and online businesses
The service integrates with eCommerce platforms and can pull product and order data, making it easier to move a customer from questions to checkout directly in Direct. Exie also helps nurture conversations and qualify leads without complex bot setup or coding.
Official Instagram-approved solution
Exie is approved by Instagram, which supports safer, more reliable operation. It’s a fit for online stores, local businesses, experts, and brands that want to scale Direct-based sales and support without expanding their support team.

