Surfer is an AI-powered platform for optimizing SEO content. It helps you analyze drafts, choose keywords, and improve on-page relevance based on what already ranks in search results.
Key features
- Content editor with guidance on structure, keyword usage, and recommended length
- SERP analyzer to compare your page against top-ranking competitors
- Recommendations generated from analysis of leading pages for a target query
- Workflow automation for routine tasks like topic research, content plans, and article ideas
Integrations and requirements
- Works in a web browser
- Integrates with Google Docs, WordPress, and Jasper
- Requires an internet connection and account registration
Typical use cases
- Review competitor articles and identify gaps
- Get actionable suggestions to improve an existing draft
- Create SEO briefs and documents for writers and editors
- Prepare reports for your team or clients
Surfer can speed up content production for teams and freelancers, but the feature set may take time to learn. It’s best suited for people who actively work with SEO and website content.

