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Direqt is a platform for building and deploying AI chatbots for media and content-heavy websites. It lets you train a bot on your publication’s full library and embed it across site sections to chat with readers in real time.
Direqt uses your articles, reviews, guides, and other materials as its knowledge base. The chatbot can respond in your publication’s voice, help readers find relevant stories, answer follow-up questions, and keep them engaged longer.
The platform is designed for both large and niche publishers and is used by brands such as Wired and Cosmopolitan. Direqt aims to increase engagement, time on site, and depth of content consumption without adding workload for the editorial team.
You train the bot, configure its look and behavior, then embed the widget on the pages you choose.